Seth Godin is right. If you really believe you have something remarkable to offer, your resume is not likely to help you much. As Seth says: I think if you’re remarkable, amazing or just plain spectacular, you probably shouldn’t have…
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Think of your brand as performance (the quality and nature of your work) + message (communication about the quality, nature, and especially results of your work). Not everyone sees your work. The stronger and clearer your message, the easier word…
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Consulting, contract work, and freelancing are especially popular among professionals who can work out of their homes, requiring modest start-up money. They can sometimes acquire former employers as their new clients. Some see it as an opportunity to become their…
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The more you advance in your career the less likely job boards are going to be any help. Fortunately, that doesn’t keep them from spending lots of money to create ads that entertain us. Below is Career Builder’s 2009 Super…
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Is it any wonder that so many are so unhappy in their work? A poll conducted by Harris Interactive and FranklinCovey revealed the following: Only 37% said they have a clear understanding of what their organization is trying to achieve…
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Tentative efforts lead to tentative outcomes. Therefore give yourself fully to your endeavors. Decide to construct your character through excellent actions and determine to pay the price of a worthy goal. The trials you encounter will introduce you to your…
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In An Introduction to Personal Branding, William Arruda points to some of the benefits corporations derive from their brands. Strong brands enable them to: Charge a premium for their products and services. Ever think about why you’re paying so much…
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The old idea of job security: who you work for. Get on with a good employer and you are set. They’ll take care of you. The new reality of job security: what you are known for. Develop a reputation within…
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Most people are reactive when it comes to managing their careers. They aren’t happy. But they don’t do anything about it until they have to. A Harris Interactive poll revealed that: Fewer than half (44%) of employees feel glad that…
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If an employer senses you are in demand, it only makes you that much more an attractive candidate. This is human nature. We want what everybody else wants. If no one else is buying, we are not interested.
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